We help entrepreneurs, innovators, and enterprises leverage information technology to drive massive improvements in global sustainability, economic prosperity, and human well-being.
Africa has so much to offer when it comes to tourist attractions. There are the obvious safari adventures but there are also thriving cities. In order to make sure that you have an amazing trip, it’s important that you pack the right items. Here are 7 essential items to take with you on your trip to Africa. Reusable Bag Depending on where you are in Africa, plastic bags may be…
It’s that time. Whether you’re a professional or a hobbyist, it’s time to create your own logo to brand yourself or your company and stand out from the pack. Oftentimes, the logo design is the first element that goes into creating a cohesive brand for a company. With this in mind, what software you use becomes incredibly important so that the process is relatively easy, intuitive and gives you the…
Around 38 percent of consumers will drop their iPhone right out of their hand. As it crashes down onto the floor, you’ll slowly turn over your phone to see whether the screen as smashed or not. This experience is shared by millions of smartphone users around the world. You’ve got a piece of expensive technology in your pocket. It only makes sense to protect it from scratches and scrapes with a…
Running a business takes a lot of hard work and dedication. Even if your company is still new, startups can still be targeted by cybercriminals. Securing your business should be one of your top priorities from the start. Cybersecurity is absolutely crucial for your business’ present and future alike. It’s important to know why and what steps you can take to ensure safety and security. Establish a Cybersecurity Policy…
The competition today is really high and fast. If your business is not working at an important area, it might fall like a house of cards. You have to make sure that you work effectively and efficiently. You cannot take a risk with your progress and growth. And you would agree that your strength lies in the soldiers you have working for you in your business. Have you ever thought…
Money is power. Money means business and it gives a person a feeling of status and it allows us to buy anything we want. Before its invention, humans used to trade things with seemingly equal values. One goat for one sheep. One chicken for one duck, or a bag of rice for a bag of corn. Then, money came to the world and with it came a new definition of…
Data-driven marketing helps companies gather insights by analyzing customer behavior data and use it to improve their marketing strategy. More specifically, this allows them to: Increase their market reach. Better understand their target audience. Optimize their marketing campaigns for conversions. In this post, we’ll explain how data-driven marketing can help you gather useful insights about your customers and run targeted ad campaigns that generate qualified leads. But before we begin,…
Life coaching, which is also referred to as life consulting is a teacher/student relationship that involves synergy. It is a learning process that can help you realize your full potential. The coaches aim to change the mindset of their clients for the better. The fact that athletes need coaching should make you understand just how relevant the profession is to the society. Coaches aim to inspire, motivate and give insightful…
Over the past decade or so, a new sector has risen: FinTech. Also known as financial technology, this new sector has completely revolutionized how people view finance and how it is done on a day to day basis. In today’s article, I’m going to be diving into how technology has and is changing the finance industry and how this effects everyday individuals. 1. Chatbots If you have done any finance…
“SEO” is the process of optimizing the search engine so that people can track it easily through search engines like Google. “Content” refers to the raw data dwelling on the internet. The web can easily absorb such data. Now when we put these two concepts together, “SEO-Content” points to the content generated with an inner motive to lure the traffic happening in the search engines. In a day-to-day basis, humans refine…